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Sylvie Gillibert, François Cassignol, Olivier Creusy, "Design Branding : (Re)penser les marques par le Design Thinking"

Posted By: TimMa
Sylvie Gillibert, François Cassignol, Olivier Creusy, "Design Branding : (Re)penser les marques par le Design Thinking"

Sylvie Gillibert, François Cassignol, Olivier Creusy, "Design Branding : (Re)penser les marques par le Design Thinking"
2016 | ISBN: 2100741691 | Français | PDF | 219 pages | 62.7 MB

Avouez ! Vous l’avez pensé, espéré peut-être, cru parfois… les marques seraient « finies ». Or dans ce monde en pleine mutation, la digitalisation favorise l’émergence des marques « humanoïdes », qui partagent avec vous des discussions, des émotions, des expériences de vie, des engagements aussi. …

Brand Thinking and Other Noble Pursuits (repost)

Posted By: l3ivo
Brand Thinking and Other Noble Pursuits (repost)

Debbie Millman, Rob Walker, "Brand Thinking and Other Noble Pursuits"
English | 2011 | ISBN: 1581158645, 162153247X | 256 pages | EPUB | 0.7 MB

Teaching Motion Design: Course Offerings and Class Projects from the Leading Undergraduate and Graduate

Posted By: l3ivo
Teaching Motion Design: Course Offerings and Class Projects from the Leading Undergraduate and Graduate

Michael Dooley, Steven Heller, "Teaching Motion Design: Course Offerings and Class Projects from the Leading Undergraduate and Graduate"
English | 2008 | ISBN: 1581155042 | 304 pages | EPUB | 0.38 MB

Graphic Design Rants and Raves: Bon Mots on Persuasion, Entertainment, Education, Culture, and Practice

Posted By: l3ivo
Graphic Design Rants and Raves: Bon Mots on Persuasion, Entertainment, Education, Culture, and Practice

Steven Heller, "Graphic Design Rants and Raves: Bon Mots on Persuasion, Entertainment, Education, Culture, and Practice"
English | 2017 | ISBN: 1621535363 | 200 pages | EPUB | 22.9 MB

How to Think Like a Great Graphic Designer (repost)

Posted By: l3ivo
How to Think Like a Great Graphic Designer (repost)

Debbie Millman, Steven Heller, "How to Think Like a Great Graphic Designer"
English | 2007 | ISBN: 1581154968 | 248 pages | EPUB | 1 MB

Teaching Graphic Design: Course Offerings and Class Projects from the Leading Graduate and Undergraduate Programs, 2nd Edition

Posted By: l3ivo
Teaching Graphic Design: Course Offerings and Class Projects from the Leading Graduate and Undergraduate Programs, 2nd Edition

Steven Heller, "Teaching Graphic Design: Course Offerings and Class Projects from the Leading Graduate and Undergraduate Programs, 2nd Edition"
English | 2017 | ISBN: 1621536106 | 312 pages | EPUB | 6.2 MB

Innovation and Marketing in the Pharmaceutical Industry: Emerging Practices, Research, and Policies (Repost)

Posted By: AvaxGenius
Innovation and Marketing in the Pharmaceutical Industry: Emerging Practices, Research, and Policies (Repost)

Innovation and Marketing in the Pharmaceutical Industry: Emerging Practices, Research, and Policies by Min Ding
English | PDF | 2014 | 768 Pages | ISBN : 1461478006 | 10.1 MB

The pharmaceutical industry is one of today’s most dynamic and complex industries, involving commercialization of cutting-edge scientific research, a huge web of stakeholders (from investors to doctors), multi-stage supply chains, fierce competition in the race to market, and a challenging regulatory environment. The stakes are high, with each new product raising the prospect of spectacular success―or failure. Worldwide revenues are approaching $1 trillion; in the U.S. alone, marketing for pharmaceutical products is, itself, a multi-billion dollar industry.

Brand by Hand: Blisters, Calluses, and Clients: A Life in Design

Posted By: l3ivo
Brand by Hand: Blisters, Calluses, and Clients: A Life in Design

Jon Contino, "Brand by Hand: Blisters, Calluses, and Clients: A Life in Design"
English | 2018 | ISBN: 1419732242 | 240 pages | AZW3 | 93 MB

Marketing Illustration: New Venues, New Styles, New Methods

Posted By: l3ivo
Marketing Illustration: New Venues, New Styles, New Methods

Marshall Arisman, Steven Heller, "Marketing Illustration: New Venues, New Styles, New Methods"
English | 2009 | ISBN: 158115657X | 240 pages | EPUB | 3.2 MB

Design Literacy: Understanding Graphic Design

Posted By: l3ivo
Design Literacy: Understanding Graphic Design

Steven Heller, Rick Poynor, "Design Literacy: Understanding Graphic Design"
English | 2014 | ISBN: 1621534049 | 304 pages | EPUB | 15.3 MB

Recycling and Redesigning Logos: A Designer's Guide to Refreshing & Rethinking Design

Posted By: l3ivo
Recycling and Redesigning Logos: A Designer's Guide to Refreshing & Rethinking Design

Michael Hodgson, "Recycling and Redesigning Logos: A Designer's Guide to Refreshing & Rethinking Design"
English | 2010 | ISBN: 1592536115 | 192 pages | EPUB | 29.1 MB

Marie Beauchesne, "La marque, c'est moi"

Posted By: TimMa
Marie Beauchesne, "La marque, c'est moi"

Marie Beauchesne, "La marque, c'est moi : La communication personnelle pour celles et ceux qui n'aiment pas se mettre en avant"
2021 | ISBN: 2100813234 | Français | EPUB | 256 pages | 2.3 MB

Parler de soi, c’est inconfortable mais c’est indispensable. De plus en plus, le monde dans lequel nous vivons nous appelle à communiquer pour faire évoluer notre carrière au rythme des transformations profondes du monde du travail et de la société. Mais comment faire le tri entre tous les moyens de communication à notre disposition ? Et par quoi commencer pour développer une communication personnelle authentique ? …