Mastering Google Ads: Search, Display & Video Campaigns 2025

Learn to Create, Optimize, and Succeed with Google Ads: Search, Performance Max, Display, and Video Campaigns

What you'll learn

Master Google Ads Campaign Creation: Learn how to set up and optimize Search, Performance Max, Display, and Video campaigns to reach your target audience effect

Develop Video Content with Google Ads: Gain the skills to create engaging video content tailored for advertising success on Google’s platforms.

Analyze and Optimize Performance: Understand how to track, measure, and refine your ad campaigns to maximize ROI using Google Ads tools.

Create Winning Strategies: Learn to design ad strategies that align with your marketing goals, ensuring consistent results for any business or project.

Requirements

Requirements or Prerequisites for This Course: Basic computer skills, a Google Ads account, access to a computer and internet, willingness to learn.

Description

Are you ready to unlock the full potential of Google Ads and revolutionize your online advertising success? This comprehensive course is designed to take you from a beginner to an expert in creating, managing, and optimizing Google Ads campaigns.You'll learn how to design highly effective Search, Performance Max, Display, and Video campaigns, targeting your ideal audience with precision. Whether you're a small business owner looking to promote your products, a marketer wanting to boost campaign performance, or a freelancer seeking to offer valuable advertising services, this course has everything you need.In addition to campaign creation, you'll discover how to produce compelling video content for Google Ads, track key performance metrics, and refine your strategies to maximize return on investment. Our step-by-step approach makes it easy to grasp even the most complex concepts, ensuring you're confident every step of the way.No prior experience? No problem! This course is beginner-friendly, requiring only basic computer skills and a willingness to learn. By the end of the course, you'll have the skills and confidence to run successful Google Ads campaigns that drive real results for any business or project.Let’s get started today and make your digital advertising efforts a success!

Overview

Section 1: Introduction

Lecture 1 How to use Google Ads (SEM) and how to create different campaigns

Section 2: How To Create Search Ad Campaign

Lecture 2 How to Create a Search Ads Campaign in Google Ads

Section 3: How to Create Performance Ad campaign

Lecture 3 How to Create a Performance Max Campaign in Google Ads

Section 4: How to Create Display ads campaign

Lecture 4 How to Create a Display Ads Campaign in Google Ads

Section 5: How to Create video ads campaign

Lecture 5 How to Create a Video Ads Campaign in Google Ads

Section 6: How to Create a video using Google Ads (SEM) AI

Lecture 6 How to Create a Video Ad Using Google Ads (SEM) AI

Beginners looking to start their journey in digital marketing and Google Ads, small business owners who want to promote their products or services online, marketers and entrepreneurs seeking to improve their ad campaign strategies and ROI, freelancers and agencies aiming to offer Google Ads services to clients, content creators interested in using Google Ads to expand their audience and drive engagement.