Lean Digital Startup

Create and run your own digital startup using lean management, AI tools

What you'll learn

Learn and define what lean digital means for your startup idea

Learn how to do customer research and create Minimal Viable Digital Product (MVDP) for your startup idea

Learn how to test MVDP and create a digital marketing strategy

Learn how to strategize for business model and startup growth

Requirements

No prior and programming experience needed. You will learn about the strategies and apply to you startup

Description

This course is designed for aspiring digital entrepreneurs looking to manage their startup from concept to execution using lean management principles and AI-powered tools. You will learn how to create a compelling pitch, develop a business model, and test a minimum viable digital product (MVDP). Through real-world entrepreneurial experiences shared by the instructor, you’ll gain practical insights into every stage of the startup journey. Key learning outcomes include defining your digital startup idea or product, understanding your potential customers & their pain points, create Minima Viable Digital Product (MVDP), pitch & strategies to test and grow your MVDP.                                        Throughout the course, the instructor will share valuable insights drawn from their own entrepreneurial experiences, providing you with real-world examples and practical strategies. These firsthand experiences will help you navigate the typical challenges faced by startups. You will also learn how to conduct thorough market research to validate your ideas, refine your MVP, and make data-driven decisions to guide the direction of your startup.Additionally, the course emphasizes sustainability, focusing on building a startup that not only survives but thrives in the long term. Whether it's leveraging AI-driven tools for efficiency or implementing lean management to optimize resources, this course equips you with the knowledge and skills needed to lead your digital startup from inception to sustainable growth.

Overview

Section 1: Define & Integrate Lean for digital startup idea

Lecture 1 Introduction

Lecture 2 Define Lean Digital Startup

Lecture 3 Integrating Lean Management in Digital Startup

Lecture 4 Create a customer value stream map for your Digital Startup

Section 2: Create MVDP & Customer feedback survey

Lecture 5 Create a Minimal Viable Digital Product (MVDP)

Lecture 6 How to do a Google ad campaign for your MVDP

Lecture 7 Create a pitch deck for your MVDP

Lecture 8 Create a customer feedback survey to test your MVDP

Lecture 9 Online platforms for customer feedback surveys

Section 3: Strategies for business model and growth of digital startup

Lecture 10 Business models based on B2B and B2C startups

Lecture 11 Types of Business models for digital startup

Lecture 12 Strategies to market your digital startup

Lecture 13 Strategies to leverage AI for startup growth

Entrepreneurs and Digital leaders