Lance Loveday and Sandra Niehaus, "Web Design for ROI: Turning Browsers into Buyers & Prospects into Leads"
Ne w R iders | 2007 | ISBN: 0321489829 | 216 pages | PDF | 10,8 MB
Ne w R iders | 2007 | ISBN: 0321489829 | 216 pages | PDF | 10,8 MB
Your web site is a business—design it like one.
Billions of dollars in spending decisions are influenced by web sites. So why aren't businesses laser-focused on designing their sites to maximize their Return on Investment (ROI)?