Wayne W. Huang, "Global Mobile Commerce: Strategies, Implementation and Case Studies"
English | 2007-09-14 | ISBN: 1599045583 | 457 pages | PDF | 5.65 mb
English | 2007-09-14 | ISBN: 1599045583 | 457 pages | PDF | 5.65 mb
In the age of wireless technology, mobile devices have accelerated the pace and effectiveness of business transactions to an unprecedented level.
Global Mobile Commerce: Strategies, Implementation and Case Studies provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. Comprehensively collecting theory, research, and practice, Global Mobile Commerce: Strategies, Implementation and Case Studies will prove to be a valuable reference to drive the current and future activities of academic researchers and practitioners alike, and a must-have addition to library collections.
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