MBA: Theory and Application of Business and Management Principles
Springer | Production & Process Engineering | March 5, 2016 | ISBN-10: 3319282794 | 194 pages | pdf | 4.24 mb
Springer | Production & Process Engineering | March 5, 2016 | ISBN-10: 3319282794 | 194 pages | pdf | 4.24 mb
Editors: Machado, Carolina, Davim, J. Paulo (Eds.)
Advances the reader's understanding on the different managerial functions and key management issues
Presents new conceptual skills necessary in the competitive business environment of organisations
Lists the core subjects valuable to all interested in pursuing a MBA program
This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strategies, models, techniques, methodologies and applications in the business area
Number of Illustrations and Tables
40 illustrations in colour
Topics
Engineering Economics, Organization, Logistics, Marketing
Business and Management, general
Job Career in Science and Engineering
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