Write a digital cookbook and sell it to the world

Learn how to turn your favourite recipes into a digital product that you can sell online.

The cookbook industry is big business and what could be more fun that creating your own cookbook that you can share with friends and family and sell to the world?
Whether you’re a budding foodie, an instafood obsessive or just a keen amatuer cook, this course is designed for people who love to cook and to turn their creations into a professional product that can be sold to a worldwide audience.

At the end of the course you’ll have a beautifully designed, fully fledged cookbook that’ll serve as a wonderful place to store and cherish your culinary creations!

You will learn:

• Planning - how to create the perfect cook book plan
• Photography - why photography is key, how to take the perfect photo to bring your recipes to life
• Writing - writing recipes is a skill. Learn how to write recipes in a way that truly engages your audience
• Creating your book - The tools you’ll need to produce your digital cookbook
• Sales and marketing - the most effective ways to sell your book to a global audience online, using your own self-hosted website or blog

This course is designed for:

• Food bloggers, chefs and instagrammers who are looking at ways to monetize their existing blog
• Passive income enthusiasts looking for their next project
• Foodies who love cooking and talking about food
• Budding authors who don’t quite know how to turn their ideas into tangible products
• Amateur photographers who enjoy taking photographs of food
• Anyone with an interest in keeping a record of all their favourite recipes!

No prior knowledge of ebook creation is required as we’ll go through all the steps involved, right from having your first moment of culinary inspiration through to selling your book on your own website.

What are the requirements?

• You should have a basic understanding of design and text editing software but no professional experience is necessary

What am I going to get from this course?

• Over 26 lectures and 2.5 hours of content!
• Turn recipes into digital cookbooks that can be shared with friends or sold online
• Choose which marketing channels work best for selling e-cookbooks
• Understand why picking a niche is crucial for the success of your cookbook
• Create and sell a digital product online
• Take better photographs of food, understanding the importance of composition and props

What is the target audience?

• Food bloggers, chefs and instagrammers who are looking at ways to monetize their existing blog
• Passive income enthusiasts looking for their next project
• Foodies who love cooking and talking about food
• Budding authors who don’t quite know how to turn their ideas into tangible products
• Amateur or professional photographers who enjoy taking photographs of food
• Anyone with an interest in keeping a record of all their favourite recipes!
• This course is not for people who want to learn how to cook; this is a guide for turning your recipes into a digital product

Curriculum
Section 1: Introduction
Lecture 1 Introduction 08:01
Section 2: Planning your book
Lecture 2 Choosing your audience and niche 05:42
Lecture 3 Using Trello and Evernote to plan your book 12:05
Section 3: Writing your book
Lecture 4 How to write a recipe 06:59
Lecture 5 Managing your recipes 04:25
Lecture 6 Useful mobile apps for writing recipes 02:30
Lecture 7 Frame of mind for writing 01:54
Section 4: Taking photographs of your recipes
Lecture 8 Why photography is important 02:02
Lecture 9 Getting inspired 02:53
Lecture 10 How to plan your photoshoot 03:12
Lecture 11 Tools for planning your photoshoot 02:58
Lecture 12 Taking your photographs - getting started 02:58
Lecture 13 How to take the perfect shot of your recipe 03:02
Lecture 14 Examples of good food photography 04:55
Lecture 15 Top 10 tips for awesome food photography 04:19
Section 5: Designing your book
Lecture 16 Why your cover is so important 03:57
Lecture 17 How to create a cover in Photoshop 06:56
Lecture 18 Using InDesign to design your book 02:47
Lecture 19 Using InDesign to publish your book 19:42
Lecture 20 Options for outsourcing design 02:47
Section 6: Selling and marketing your book
Lecture 21 A brief overview of online marketing 06:16
Lecture 22 Using social media and paid search to market your book 05:09
Lecture 23 How to set up a Facebook ad campaign 11:20
Lecture 24 Email marketing 03:40
Lecture 25 Landing pages explained 10:34
Lecture 26 Closing remarks 10:22







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