Innovation Management: Strategies, Concepts and Tools for Growth and Profit
Professor Shlomo Maital, D V R Seshadri, "Innovation Management: Strategies, Concepts and Tools for Growth and Profit"
Sage Publications Pvt. Ltd | 2007 | ISBN: 0761935274 | 460 pages | PDF | 1,9 MB
Sage Publications Pvt. Ltd | 2007 | ISBN: 0761935274 | 460 pages | PDF | 1,9 MB
Innovation Management: Strategies, Concepts and Tools for Growth and Profit combines the extensive knowledge and international experience of authors Shlomo Maital and D. V. R. Seshadri. The book aims to teach readers in a systematic way how to effectively build winning business strategies and help companies achieve sustained growth and profit through innovation. Written in a focused and interesting manner, the authors believe that the three key reasons to innovate are to: energize people; build growth and profit; and survive.
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