The Power of Strategy Innovation: A New Way of Linking Creativity and Strategic Planning to Discover Great Business Opportunities by Robert E. Johnston Jr.
English | Sep 5, 2003 | ISBN: 0814407684 | 305 Pages | PDF | 1 MB
English | Sep 5, 2003 | ISBN: 0814407684 | 305 Pages | PDF | 1 MB
Innovation and strategic planning are not mutually exclusive - they are interdependent. This book presents a practical five-step process for aligning day-to-day, bottom-line-focused planning with discovery-driven innovation that drives future growth.