Global Business (repost)
Mike W. Peng, "Global Business"
English | 2008 | ISBN: 0324360738 | 608 pages | PDF | 1 MB
English | 2008 | ISBN: 0324360738 | 608 pages | PDF | 1 MB
Broaden your students' global perspectives with the strategic and truly global approach used in GLOBAL BUSINESS – the latest work from renowned international instructor, author, and consultant Mike Peng. Using an inviting, conversational style, GLOBAL BUSINESS delves into the inner workings of companies throughout the world that have expanded globally, such as Brazil's Embraer, China's Haier, India's Hindustan Lever, and Spain's ZARA.