The Seven Keys to Managing Strategic Accounts
The Seven Keys to Managing Strategic Accounts
McGraw-Hill | ISBN: 0071417524 | April 11, 2003 | CHM | 256 pages | 1 MB
The Seven Keys to Managing Strategic Accounts provides decision makers with a proactive program for profitably managing their largest, most critical customers–their strategic accounts. Drawing on the expertise of S4 Consulting, Inc., a leading-edge provider of strategic account consulting, and Miller Heiman, a global sales training leader serving many Fortune 500 companies, this how-to book shows how many of today's market leaders have learned to focus on their most profitable customers, avoiding or overcoming common errors before they become relationship-crippling disasters.
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The Seven Keys to Managing Strategic Accounts
