Public Relations Strategy (PR in Practice) by Sandra Oliver
English | Mar 28, 2007 | ISBN: 0749448652 | 161 Pages | PDF | 3 MB
English | Mar 28, 2007 | ISBN: 0749448652 | 161 Pages | PDF | 3 MB
Everything you need to create a 21st-century public relations strategy, with international case studies from companies in the US, Spain, South Africa, Indonesia and Russia, including Royal Caribbean, Edelman Public Relations, 3M Scotch and the Marriott Hotel Group.