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Marketing on the Internet 2003: Seven Steps to Succeeding in Ebusiness Now That the Hype Is over (Marketing on the Internet)

Posted By: alt_f4
Marketing on the Internet 2003: Seven Steps to Succeeding in Ebusiness Now That the Hype Is over (Marketing on the Internet)

Marketing on the Internet 2003: Seven Steps to Succeeding in Ebusiness Now That the Hype Is over (Marketing on the Internet) by Jan Zimmerman
English | | ISBN: 1885068948 | | PDF | 9 MB

This updated edition reflects the rapid changes in online marketing topics such as effective Web site design, secure payment methods, Web promotion techniques, and building relationships with online customers. Dozens of worksheets help readers sharpen the focus of the online needs and goals of their businesses, and hundreds of screen shots illustrate successful tactics. Case studies of online business successes explain the concepts in the book and illustrate how they work in real-life situations.